Skip to content
GK
Womp 3D Physical Manufacturing Concept to Launch

Making 3D printing feel like buying something, not manufacturing it.

Womp makes 3D sculpting accessible to anyone. We designed an end-to-end printing pipeline that translates manufacturing constraints into an intuitive checkout flow.

Role

Lead Product Designer

Sole design owner

Timeline

3 Months

End-to-end to production

Collaborators

Womp Core Team

Critique w/ 2 designers & eng

Scope

Canvas to Doorstep

Funnel, cart & checkout

Digital clay sculpt in Womp vs physical SLA 3D print held in hand
Digital sculpt → Real physical SLA print
Final Shipped Experience: Industrial SLA Resin From in-browser canvas to delivered physical collectible

Project Context

Democratizing physical output

Womp removed the CAD barrier for 3D art, but fabricating physical objects remained an intimidating technical obstacle for non-engineers.

Goal Zero CAD knowledge required

Confidence without manufacturing jargon

Creators wanted to order their sculpts without calculating wall thicknesses, resin drainage, or build plate orientations.

Expectation Configure, preview, order

A sustainable second revenue pillar

Fabrication introduced a physical monetization stream alongside software subscriptions, expanding creator lifetime value.

Impact New revenue stream

Physical laws cannot be negotiated

Digital sculpts can float or have paper-thin walls, but physical SLA prints require watertight geometry, supports, and drainage.

Challenge Guide without overriding intent

Design Process

01

Separating creation from print prep

Clicking Print locks editing brushes and switches the viewport into an inspection studio, preventing accidental edits during validation.

Womp Print Mode · Viewport Transition
Sculpting Tools Locked
3D UI

Print Mode Transition Interface

[UI Placeholder: Sculpting sidebar collapsing into inspection camera view with material options]

Interactive 3D Camera Active Mesh State: Validated

Figure 1: Switching from creative sculpting mode to dedicated manufacturing preparation.

02

Material selection with tactile clarity

Replaced chemical specs with tangible materials: Prototyping White for paintable detail and Clear Optical for polished presentation.

Material Selection & Shaders
Live SLA Shader Preview
Material 01

White Prototyping Resin

Matte • High detail
Material 02

Clear Optical Resin

Translucent • Polished

[UI Placeholder: Material picker cards with realtime 3D viewport reflection update]

Physical Properties: Rigid Thermoset Resolution: 50 microns

Figure 2: Material selection cards explaining tactile characteristics and surface finish.

03

Volumetric sizing within print bed envelopes

Interactive millimeter rulers and visual bounding envelopes highlight print bed limits, with one-click proportional scaling if exceeded.

Volumetric Sizing & Bed Envelope
120 × 90 × 140 mm
XYZ

Interactive Bounding Box Controls

[UI Placeholder: 3D model enclosed in parametric bounding box with millimeter rulers]

Build Plate Bounds: SLA Medium Safety Margin: 5mm

Figure 3: Visualizing printer build limits with interactive bounding controls.

04

Automated hollowing and drain port snapping

Hollowing saves ~40% in material costs. The system computes wall thickness in 3 seconds and highlights intuitive drain placements on an X-ray view.

Shell Hollowing & Drain Snapping
Wall: 1.5mm
X-RAY

Translucent Hollow Inspection & Drain Ports

[UI Placeholder: X-ray cutaway showing inner hollow chamber with smart drain port snapping indicators]

Resin Volume Reduction: ~38% Drain Port Status: 2/2 Valid

Figure 4: Cutaway preview of hollowed interior geometry with drainage placements.

05

Pre-flight validation and fragile heatmaps

Instead of arbitrary errors, fragile zones under 1mm are shown on a color heatmap, allowing creators to accept informed risks for fine details.

Printability Checklist & Heatmap
1 Warning Identified
CHECK

Pre-Flight Verification Checklist

[UI Placeholder: Thickness heatmap on model with an informed creator override toggle]

Bed Bounds: Passed Watertight Geometry: Confirmed

Figure 5: Pre-flight checklist distinguishing between fatal errors and creator overrides.

06

Volumetric pricing with zero surprise costs

Hollow pricing is anchored early to avoid sticker shock, with real-time tax and courier delivery calculated upfront.

Checkout & Volumetric Cost Breakdown
Pro Discount Applied
CART

Transparent Checkout Experience

[UI Placeholder: Checkout drawer showing volumetric resin breakdown and doorstep shipping]

Shipping: Worldwide Courier Lead Time: 5-7 Business Days

Figure 6: Final checkout flow anchoring realistic costs and delivery expectations.

Key Trade-offs

Sequential Flow over Freeform Sidebar

Because material choices change hollowing and drain needs, a step-by-step pipeline eliminated invalid configurations.

Impact: Zero dead-end states

Visible Progress over Silent Loading

Hollowing requires heavy 3D geometry computation. An X-ray progress preview made the 3-second wait informative.

Impact: Clear compute visibility

Early Hollow Pricing over Hidden Add-ons

Displaying hollow pricing early set attainable cost expectations and motivated creators through checkout.

Impact: Prevented cart abandonment

Informed Overrides over Hard Blocking

Explaining specific fragile risks and letting artists accept them preserved creative intent on delicate sculpts.

Impact: Protected creator agency

Outcomes & Impact

A Core Second Revenue Pillar

Physical printing opened a brand new revenue stream that scaled alongside Womp's software subscriptions.

Validated in production

Fewer Manufacturing Failures

Pre-flight boundary and wall checks caught errors before jobs reached manufacturing, keeping scrap rates low.

Proactive verification

Consumer-Grade Checkout Funnel

Turned complex custom manufacturing into a seamless ordering experience comparable to modern consumer commerce.

Upfront clarity

Current Status

Shipped to production worldwide. The 3D printing workflow remains an active revenue driver for Womp, bridging digital modeling and physical keepsakes every day.

What I Learned

When software connects to physical manufacturing, you cannot simply simplify the underlying physics away.

The design challenge is deciding what the software manages silently, and where the human creator must remain in full control.

"Make the process simple without pretending the underlying problem is simple."